Friday, March 6, 2020

Mercedes-Benz GLC Coupe: Yet another fantastic Made in India luxury car

Mercedes-Benz adds the 10th product to its ‘Made in India’ portfolio, launches the stylish and dynamic GLC Coupé

The GLC Coupe is available for the first time in a series production variant, ‘Made in India, for India’

· The ‘Made in India’ GLC Coupé is launched in two variants: 300d 4MATIC diesel and 300 4MATIC petrol

· Mercedes-Benz offers the largest SUV portfolio in the luxury car segment with 8 SUVs

· Local production of the GLC Coupé is expected to cater to an increasing demand for the SUV Coupe



· The new GLC Coupé is equipped with Mercedes me connect that offers multiple convenient connect features like remote Lock/ Unlock, Car locator, Speed Monitor, emergency e-Call, etc. accessible from the customer’s smart phone/tablet

· It comes with the swanky new generation telematics, Mercedes-Benz User Experience (NTG 6.0) | Capable with ‘Over the Air’ updates

· MBUX: The most intuitive in car virtual assistant and infotainment system based on AI and ML in the luxury car segment takes the always on experience to a whole new level

· Outstanding Performance: GLC 300 d Coupé has a BS 6 In-Line 4 cylinder diesel engine that churns out 245 hp power and 500 Nm of peak torque| 0 – 100 km/h in 6.6 seconds

· GLC 300 Coupé has a BS 6 In-Line petrol engine that produces 258 hp and 370 Nm of torque | 0 – 100km/h in 6.3 seconds

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· Both engines are motorized by the sublime 9G-TRONIC transmission

· STAR EASE service packages for the new GLC 300d 4MATIC starts @ INR 77000 for 2 years/unlimited kms and INR 67300 for the GLC 300 4MATIC for 2 years/unlimited kms

· The new Mercedes-Benz GLC 300 4MATIC is priced at INR 62.70 lakh, and the GLC 300d 4MATIC is priced at INR 63.70 lakh (all prices are ex-showroom, India (except Kerala)

Pune: India’s largest luxury carmaker Mercedes-Benz today launched the ‘Made in India’ GLC Coupé in two variants, the 300d 4MATIC diesel and GLC 300 4MATIC petrol. With the roll-out of the GLC Coupe, Mercedes-Benz India has now added the 10th global product in its local production portfolio in India. The GLC Coupe combines outstanding on and off-road driving characteristics with spaciousness, practicality, innovative technologies and intelligent driving assistance systems. GLC Coupé is a paragon of sportiness, safety and efficiency. The interior of the GLC derives its fascination from the contrast between the luxurious and elegant design and the digital high-tech of our MBUX system.

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Martin Schwenk, Managing Director and CEO, Mercedes-Benz India and Piyush Arora, Executive Director, Operations, Mercedes-Benz India rolled-out the GLC Coupe from the assembly line in Chakan, Pune. The SUV Coupé had its market launch at Sundaram Motors, Mercedes-Benz’s state-of-art dealership in Bangalore. The GLC Coupé will be available across all Mercedes-Benz dealerships in India.

Speaking about the launch, Martin Schwenk, Managing Director & CEO, Mercedes-Benz India commented, “With the GLC Coupe, we are excited to add yet another stylish lifestyle and dynamic SUV in our portfolio and continue the unmatched product offering in the luxury SUV segment. The GLC Coupe now locally produced in its series version, will further enhance the popularity of the SUV Coupe. The GLC Coupe is distinguished by its technological prowess thanks to the most intuitive and engaging MBUX which is capable of ‘Over the Air’ updates via Mercedes me connect services. The SUV features the intelligent virtual in car assistant popularly known as ‘Hey Mercedes’ and comes with a NTG 6.0 with class leading 24X7 connected features and services from Mercedes Me Connect.”

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Commenting on the rollout of the GLC Coupe in India, Piyush Arora, Executive Director, Operations, Mercedes-Benz India commented, “Mercedes-Benz India’s manufacturing facility has remained the backbone of our growth story in India and we are extremely satisfied with our localization strategy, which is pivotal to our long-term success in this dynamic market. The adding of the 10th product reiterates the highest level of refinement and implementation of advanced technology and flexible processes that ensure our production quality conforms to the most stringent global standards, and we create novel benchmark in manufacturing for the luxury car industry in India. Going forward we will strive to introduce more locally value added vehicles depending on future market dynamics and growth.”

Local Production of the GLC 4MATIC Coupe:

The GLC production involves the use of latest technology in Mercedes-Benz India’s world-class production facility. In terms of technical processes, Mercedes-Benz uses advanced body building techniques for joining and welding multiple body weight reducing alloys.

The high level of refinement and implementation of advanced technology and flexible processes ensures our production quality conforms to the most stringent global standards, and creates new benchmark in manufacturing for the luxury car industry in India. This manufacturing facility is also unique in terms of its high flexibility as it manufactures Sedans and SUVs all under one facility.

With the advent of new technologies and digitization in the automobile industry in India, Mercedes-Benz has already been pioneering digitization in vehicle manufacturing and is well poised to become future ready by rapidly adapting such future trends. Industry 4.0 elements play an important role in making of high-tech cars like the GLC Coupe. Our plant is equipped with Virtual Reality technology and other state-of-the-art digital manufacturing technologies with maximum flexibility, state of the art digital technology and passionate people.

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With regards to Industry 4.0, digitalization at the shop floor enables Mercedes-Benz to have an end-to-end visibility of production processes and monitoring of information at real time. All these processes and systems put together along with the proper implementation of lean concepts, helps us to strike the right balance between efficiency, quality and flexibility all of which centres around customer focus & satisfaction.

Technical specifications of the new Mercedes-Benz GLC 300d 4MATIC and GLC 300 4MATIC Coupé -

GLC Coupe combined fuel consumption: GLC 300d 4MATIC Coupe 16.347 km/l; combined CO2 emission: 162.000gm/km and GLC 300 4MATIC Coupe 12.748 km/l; combined CO2 emission: 186.000 gm/km

Performance Data GLC 300d 4MATIC Coupé GLC 300 4MATIC Coupé

Engine arrangement/cylinders BS VI In-Line 4 Cylinder BS VI In-Line 4 Cylinder

Displacement (cc) 1,950 1,991

Power (kW [hp] @ rpm) 180 [245] 190 [258]

Torque (Nm @ rpm) 500 370

Acceleration (0-100 km/h) 6.6s 6.3s

Drive system 4MATIC 4MATIC

Transmission 9G-TRONIC 9G-TRONIC

Fuel Consumption (km/l) 16.347 12.748

CO2 (g/km) 162.000 186.000

The most important advancements of the GLC

The GLC Coupé is characterized by its dynamic appearance and elegant lines. Hallmark off-road features include the dominant front end, powerful forms and standard-fit chrome details like the front and rear underride guards.

Expressive design: The stylish appearance of the new GLC Coupé encapsulates the design philosophy and combines the flexibility of an SUV with the sense of style and sportiness of a Coupé. The model owes much of its extraordinary character to the diamond radiator grille, which is available in silver as standard, featuring a chrome trim incorporating formal elements of the underride guard. Further eye-catching features include the standard MULTIBEAM LED headlamps with their torch design and unmistakable light signature.

The elegant lines are drawn to a successful conclusion by the compact rear end featuring a new-look diffuser with underride guard and tailpipe trims as well as full-LED tail lamps.

MBUX - Innovative telematics: The combination of the touchscreen displays, navigation with augmented reality, intelligent voice control via the talk button or the "Hey Mercedes" prompt, connectivity and the user interface makes the GLC Coupé state of the art.

In addition to this, the latest generation of the MBUX Mercedes-Benz User Experience infotainment system boasts intuitive logic and a wide range of control options. There are five different ways to interact with the GLC's infotainment system:

· By touch control on the central display

· Using the Touch Control buttons on the multifunction steering wheel

· With the multifunction touchpad on the centre console

· By voice control, using the "Hey Mercedes" prompt

Drive system: The GLC Coupé comes with a choice of efficient four-cylinder petrol and diesel engines from the latest generation. The diesel engines already meet the requirements of the BSVI standard.

The new-generation GLC Coupé is a blend of exceptional and sophisticated features, further underlining its leading position with this combination of style and ability. At present, Mercedes-Benz has a successful presence in the SUV segment with eight models (GLA, GLC, GLC Coupé, GLE, GLE Coupé, GLS, G-Class).

About Mercedes-Benz India

Established in 1994, Mercedes-Benz India, which celebrated its 25th anniversary in India, pioneered the luxury car market in the country and boasts of more than 130 years of cutting-edge innovation in the luxury automobile industry globally. Set up in 2009, Mercedes-Benz India’s world-class production facility is spread over 100 acres in Chakan near Pune. Since June 2015, Mercedes-Benz India also commenced production from its new expanded production facility located in the same premises.

Mercedes-Benz India is part of Mercedes-Benz’s Global Production Network. It plays an important role in the CKD/MVP production network in Brazil, Indonesia, Malaysia, Thailand and Vietnam. At these locations, Mercedes-Benz produces vehicles in various extension levels for domestic markets.

The production facility carries an investment of more than INR 2,200 crores and has the largest installed production capacity for any luxury carmaker in India. Mercedes-Benz India also has the largest network spread amongst any luxury carmaker, with presence in 48 Indian cities through 97 outlets. Through the exclusive AMG Performance Centers located in six cities including New Delhi, Mumbai, Hyderabad, Bangalore, Kochi, and Pune, the AMG performance sub-brand of Mercedes-Benz also boasts of a strong retail network presence in the country.

October 2019 also marked the introduction of Mercedes me connect and E-Commerce platform, the new digital initiatives for the best customers experience in India. Mercedes-Benz India now boast of the entire portfolio having ‘connected cars’. The company celebrated the Adapter’s Day in November 2019 and it already have added 1000+ MB customers as a part of “Connected” ecosystem in the last 30 days. Mercedes-Benz India is the first Indian carmaker to rollout a BS VI vehicle (S 350d) ‘made in India, for India’ in January 2018. The company now has a complete portfolio of BS VI cars well ahead of the implementation of BS VI regulations from 1.4.2020.

Mercedes-Benz India product portfolio comprises the locally produced Mercedes Maybach S 560, S-Class, E-Class Long Wheelbase, C-Class and the GLA, GLC, long wheelbase GLE, G350d SUVs and GLC Coupé. Completely Built imported cars portfolio includes the V-Class, V-Class Elite, CLS, C-Class Cabriolet, the S 600 Guard and the exciting AMG range.

‘Restless for Tomorrow’ is Mercedes-Benz India’s mantra for 2020. Today’s Indians are increasingly redefining themselves. This generation is not defined by age; restlessness is a state of mind, not a date of birth. They are restless and so is our brand. The brand mantra for the year 2020 is ‘Restless for Tomorrow’; this year is going to be a year of innovation and sustainable luxury mobility.

Mercedes-Benz India also took a firm step towards Electro mobility with the launch of ‘EQ’ brand in India and launched the long wheel base new GLE in January 2020. Mercedes-Benz launched the AMG GT 63S 4MATIC+, V-Class Marco Polo and also unveiled the New Mercedes-AMG A 35 4MATIC and the New GLA SUV at the 15th Auto Expo. Mercedes-Benz India successfully retained its market leadership for the fifth year in a row and recorded retail sales of 13,786 units in the period January-December 2019. In Q4 2019, the company recorded the best ever Q4 with 3781 units s

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